One of our UK clients in the beauty niche did over £50K in affiliate sales in October.
Up 29% from September.
We doubled down this month:
927 videos posted
539 LIVE streams
The brands winning right now are the ones that went all in on creator volume.
Not the ones testing with 5 creators.
Not the ones "waiting to see what works."
The ones flooding the platform with content.
Because TikTok Shop rewards momentum.
More content = more data.
More data = better optimization.
Better optimization = more sales.
It compounds.
And when you hit that tipping point, the algorithm starts working for you instead of against you.
That's exactly what happened here.
We didn't change the product or reinvent the offer.
We just cranked up the volume and let the math do its thing.
If you want to see this kind of month-over-month growth for your brand, reply to this email with "TikTok Shop" and I'll walk you through the exact process we used here.
- Ashley Wright
Founder & CEO, Social Tale